Become a GSA Volunteer

Granite State Ambassador Certification
CLASS STARTED March 30, 2021 but it’s not too late to join us. We have recorded the lessons and you can catch up easily. Email or click REGISTER NOW to get started.
Meets on Tuesdays, online via Zoom, 9am-10:30am for 6 weeks. The 7th and final week (May 11) will be held in-person (option to do online) from 9am-noon in a well-spaced location in the Manchester/Concord Area.


Normally, we hold 3-4 separate, 2-day (14-hour) certification training classes each Spring in different locations around the state – click here to review a typical agenda in a normal year.

2021’s training programs will run for 7 weeks starting March 30, 2021. We will meet once a week online via Zoom for 1.5 hours for 6 weeks and the 7th week will be in-person for 3 hours (optional online). Click here for the full 2021 schedule with days/times and topics.

There are so many great reasons why people join the NH Granite State Ambassadors.

You learn an incredible amount of knowledge about New Hampshire.

There are plenty of fun events and activities to participate with while volunteering.

It may better your chances for advancement within New Hampshire’s tourism industry.

You meet an enormous amount of people from all backgrounds.

We have NHGSA certified over 1,800 industry friends and volunteers. About 350 are actively volunteering at any time.

You become part of a group of people who are all interested in serving our state.

You can attend free familiarization tours throughout our state.

You can volunteer at New Hampshire’s various visitor centers and events.

Find out why it is “Always Sunny” in New Hampshire!

View our Yearbooks to get a glimpse of life as a GSA!
2018-19 (typical) | 2019-20 (covid)


Choose a class & location that suits you. The classes are alike in presentation and materials.

Send your $50.00 registration fee in to ensure your spot (see address below).

Approximately 2 weeks prior to the training, you will receive an email with details of what to expect, an agenda, directions, and any special information you will need to feel comfortable at class. We will run an orientation Zoom class on March 23 at 9am if you are unfamiliar with Zoom or taking a course online. We are good at walking you through the process so please don’t be intimidated.

You must attend all classes/modules to complete the certification. Details about the class layout and topics covered are listed below. If you have any questions please feel free to Contact Us.


$50.00 includes fourteen hours+ of intensive training including two key GSA trainers & two dozen speakers

GSA notebook including materials, literature and information on NH’s Tourism Industry

GSA official name tag

Graduation certificate from NH Granite State Ambassadors

Food at our in-person meeting

Reusable tote bag

Prizes, gifts and surprises

“Granite State Ambassador” certification & membership

Mail Certification Fee to

470 Mast Road
Goffstown, NH 03045
Memo Line: Certification Training

or visit our GSA Store to make payment via debit/credit card (debit cards are preferred over credit cards – much lower rate).

What is expected from our GSAs is both a simple and complicated question. Depending on why you are becoming a GSA, the answer differs.

We train both employees and volunteers. About 40% of our classes include tourism industry professionals including chambers, visitor centers, and other people who work directly with visitors, guests, and people moving to NH. And we train about 60% who are traditional volunteers who want to participate in our volunteer programs within visitor centers around the state who are members of NHGSA.

If you want to be a volunteer, we ask that keep your membership in NHGSA “active” by volunteering your time at one of our member visitor centers and/or several special events. The membership card you receive at the training graduation is good for approximately one year. After that, each year at the annual AMBIES award luncheon (June), every NHGSA member in good standing will receive their updated membership card. Included on the card will be their Lifetime and Annual Hours.

Member in good standing:
A GSA with at least 3 volunteer service hours within the past year or 50 hours of equivalent tourism related employment.

A typical volunteer shift is approximately 3 hours. A volunteer chooses when and where they want to serve. Noting that some visitor centers (like Manchester-Boston Regional Airport) and many special events are very competitive for shifts. Others are easier. Some GSAs volunteer once a week, some twice a week, some once a month, some only in the summer, and some only in the winter. It’s up to you!

If you are an industry GSA, we ask that you stay “active” by communicating with us, servicing the public in a GSA way, promoting the marketing efforts of NH Division of Travel and Tourism, and if you want, volunteering your time at a special event and/or visitor center. We would love it if you’d send information about your company that guests would be interested in. We have a high level of communication to our GSA volunteers (who staff visitor centers), and that information is important to us. It helps us “sell” your property/organization/state.

Sponsors, official member centers, and our key partners will also receive GSA membership cards for staff/volunteers within the company who are and/or become certified GSAs. The fee is included in their annual sponsorship/partnership depending on the amount paid.

To become a Granite State Ambassador, you first have to become certified through our 14-hour+ training course – click here to review a typical agenda. In a normal year, we have 4 certification training classes each Spring in different locations around the state. Trainings are generally held in March – June. In 2021, we will only be holding 1 live certification beginning on March 30. There will be a hybrid/pre-recorded option after that date as needed.


$50 for new volunteers. If you had paid registration in the past and didn’t start of finish the certification you can take this certification at no cost.

If you completed the GSA Certification in the past and are looking to re-join or renew your knowledge, there is no fee for completion. This re-certification option is 100% online for all 7 modules and does not include a badge, materials.

If you have completed the GSA Certification in the past and would like a new badge, materials and to attend the 7th class in-person, there is a $25 fee.

Typical Speakers

Greater Concord Chamber
Portsmouth Collaborative
Lake Sunapee Region Chamber
Lakes Region
Tourism Association
Regional Airport
NH Department of Agriculture
NH Division of Travel and Tourism Development
NH Fish and Game
Northern Community Investment Corporation
NH Made
NH State House
NH State Parks
Strawbery Banke
Portsmouth Peace Treaty
White Mountain
Attractions Association
White Mountain
National Forest
NH Economic Development

Each class location will also have 4-5 local speakers